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End your week inspired

Our semi-irregular shot of creative revelation

Good day to you. We hope you’re having a thoroughly splendid Friday.

People who think Germans aren’t funny haven’t met enough Germans, so we thought we’d start out by correcting that myth.

• Then we’ve got you covered with an inspirational sports video from Under Armor.

• A stop motion Samurai film (it’s not an ad, it’s just really cool)

• A Lloyds Bank ad that totally normal people who don’t cry at adverts won’t understand

• Fancy a 30 min documentary about the way music manipulates you in reality TV?

• A nice movie trailer to add to your watchlist

• A wrapup of our 2022.

On that last note, if you’re interested in how we spent our year there’s a bit of a longer blog post here.

Have a blessed weekend.

Team Vermillion

Protect This House

We’re big fans of both Under Armor and sport videos generally. This one almost got me to the gym. Almost.

It’s Handy To Have a Dick

Don’t blame me, that’s the actual name of the campaign. But it makes a valid point really well. Check it out.

Hidari - Stop Motion Samurai Film

This was getting some attention and we thought it might be a cool little ad. Turns out it is actually a short stop motion action movie about Samurai. But it’s also very, very awesome.

Lloyds Bank - Smart Start

This probably cost about £1m to make and it’s mildly manipulative, but that’s what we love about ads.

Music on Reality TV

Perhaps save this one for your lunchtime? I don’t imagine any of us thought reality TV was subtle. But this really lays the process bare. It’s a really interesting look at how bluntly reality TV uses music to manipulates the audience.

How we Spent 2022

We were pretty busy.

Wanna make something awesome?

Trailer of the week:

Quasi

This feels a bit like a 1970s ensemble comedy but we thought the trailer looked particularly good.

Jerry’s final thought…

That’s it. Thanks for absorbing all of our musings. If you want to know a bit more about our 2022 video production work then we’ve written it up here. Enjoy.

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