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Happy Friday!

Hey there,Welcome back. It's been a quiet few months for Friday Video Goodness and we're probably not giving out prizes for guessing why!How's things? Holding up OK? We know a lot of our subscribers are freelancers so let us know if we can do anything to help.

But now, onward! Let's see some goodness.

In the early days of lockdown a lot of brands turned to stock footage to keep producing 'new content'. But t

ruly original and memorable content is hard to produce, even without current constraints.  Nike's repetitive formula has long felt like a  Liam Neeson revenge movies, good fun but you've definitely seen it before (inspirational voiceover + sponsored talent = 3 million views and presumably more trainers sold). But this most recent piece is probably about as good an execution of that same formula as it's possible to get. In fact this is something else entirely.

Nike | You Can't Stop Us